How Space X Creates a High Trust Environment With It's Clients

By Tom Hasker, Associate Partner, Lighthouse International

Have you ever done something for someone and made a mistake that has cost them money, time and effort? Perhaps you went shopping for their lunch and bought the wrong thing?

Now imagine you are a rocket company launching satellites, you have a customer trusting you and your last launch attempt blew up on the launch pad! How would you feel? How would you build trust again with your client?

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